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About the Show

The Business of Pet Care is a program dedicated to the business side of the pet care industry, hosted by Dara Forleo, founder of The Whole Pet Grooming Academy. With over two decades of experience in the field, Forleo shares her expertise in managing pet care businesses—from grooming salons to mobile services and specialty boutiques.

Each episode offers practical strategies for entrepreneurs and professionals in the sector, covering topics such as pricing, team management, digital marketing, and regulatory compliance. The program also features interviews with experts and case studies that illustrate how to overcome common challenges and seize opportunities in the pet care market.

The Business of Pet Care is a valuable resource for anyone looking to start or grow a business in the pet care industry, offering tools and advice grounded in Dara Forleo’s experience and success in the field.

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About the Host

Dara Forleo

I’m Dara Forleo, founder of The Whole Pet Grooming Academy (WPGA), where we set the gold standard in grooming education. With 20+ years in the pet industry, my mission is to raise the bar by training skilled, compassionate groomers dedicated to your pet’s health and happiness. I love helping pet owners make informed choices about grooming and care. I’m also the co-founder of Come What May Racing, where my husband and I share our passion for animals. From salons to racetracks, I’m here to empower you to give your pets the best—because they deserve nothing less.

 

Dara Forleo

I’m Dara Forleo, founder of The Whole Pet Grooming Academy (WPGA), where we set the gold standard in grooming education. With 20+ years in the pet industry, my mission is to raise the bar by training skilled, compassionate groomers dedicated to your pet’s health and happiness. I love helping pet owners make informed choices about grooming and care. I’m also the co-founder of Come What May Racing, where my husband and I share our passion for animals. From salons to racetracks, I’m here to empower you to give your pets the best—because they deserve nothing less.